- Digitally Connect In Physical Spaces™
Now more than ever, people want more and more information that’s comprehensive, quick and engaging. eSmart® Experience is simple technology affixed to just about anything that your audience taps with their smartphones and immediately get the information they need, increasing engagement, sales, safety and customer loyalty and be among the first to dominate digital marketing in a physical world.
Engage your attendees with an experience that makes attending your event a breeze. Include agendas, venue maps, speaker profiles, links to merch and other critical information, extending your both during and AFTER the event.
Generate additional revenue by having sponsor logos directly on the physical EP™ as well as additional sponsors on the digital content, maximizing your sponsorship revenue.
Create unforgettable personalized Experiences by allowing your audience to create and exchange contact information directly from their badege. Futher your data grab with digital forms for giveaways, recrutiting, surveys and more.
Here are a few use cases
Break the monotony by providing innovative, interactive engagement to re-energize stakeholders' passions for the company and its brand.
Increase partner sponsorship in an innovative manner, facilitating a fun and successful sporting event.
Increase brand sponsorship, that continues to generate revenue after the concert is over.
Encourage pride and a community spirit for students and faculty throughout your campus, by keeping them informed and connected through interactive engagement.
Encourage a community spirit prior to and throughout your festival. Remind your audience of the great experience they had well after the event is over.
Turn almost every inch of your stadium into a digital marketing billboard, increasing revenue exponentially.
Provide engaging content about your organization and the cause you are promoting to increase donations.
Allow vendors to spotlight there products or services during and after the show to create memories that they can take with them and tell their friends and family about.
Add relevant advertisements and brand placement (as the manufacturer or as a complementary brand) in an eSmart® ecoSystem as an eSmart® brand partner.
Our Tap Technology is uses the NFC (near field communications) technology that you use every day to make 2 devices to communicate without contact such as contactless payments like Apple Pay® or Google Pay®, hotel keycards, and electronic tickets.
Leveraging eSmart® Tap Technology devices affixed anywhere within your physical space or on your products (both encompass your eSmart® ecoSystem), customers are able tap their phone on the technology (called eSmart® Engagement Points™) with their smartphone and receive custom content. The tech requires no special equipment or apps and is available in almost all modern smartphones.
Engagement Points™
Engagement Points™ (EP™s) are the simple eSmart® technology that you deploy to engage your customers digitally in physical spaces or from physical items.
The Engagement Point™ or EP™ retrieves configurable custom content (coupons, how-videos, safety information, instructions etc.) based on customer's location, interest, language and other easily configurable options, from anywhere within your physical space or on your products available when a customer taps the EP™ with their phone.
The safety and reliability of your data is highly important at eSmart®. In addition to using encrypted SSL protocols, our servers are protected by premium firewall systems and frequent scans for vulnerabilities that are quickly resolved.
To ensure the safety of your data, eSmart's™ infrastructure for your ecoSystem includes quick failover points and redundant hardware, with backups performed daily. eSmart® also employs strict data safety measures ensuring data is encrypted when in transit and at rest. PHI and PII data is further encrypted on the database, record/field level. Additionally, eSmart® only collects vital data and limits access to data based on the "Principle of least privilege" to ensure your and your customers' data is safe and secure.
The eSmart® ecoSystem is a group of interconnected information technology resources that function as an unit
The eSmart® ecoSystem is the backbone of the eSmart® solution giving you the unique opportunity to your customers with an in-store, at home, on the go brand experience that is second to none, while turning every inch of your brick and mortar space, your in-store signage or product packaging into revenue generating opportunities that have NEVER been available before. .
The eSmart® ecoSystem is a group of interconnected information technology resources that function as an unit
The eSmart® ecoSystem is the backbone of the eSmart® solution giving you the unique opportunity to your customers with an in-store, at home, on the go brand experience that is second to none, while turning every inch of your brick and mortar space, your in-store signage or product packaging into revenue generating opportunities that have NEVER been available before. .
Tracking customer trends BEFORE the purchase has NEVER been available until now! With eSmart's™ Data Analytics, predict customer purchases, track customer behaviors and analyze customer habits and trends BEFORE and after the purchase to better inform and improve your decision making and determining the ROI of marketing efforts.
eSmart® provides opportunities to discover customer trends and patterns based on not only conventional data but data that has never been accessible before.
Custom Content gives you the flexibility to create custom experiences based on numerous personalized factors to create a seamless customer experience.
Custom content promotes awareness of your brand, products and service directly from physical spaces whether it's the shelf, directly on the product or as an apparel accessory on the customer's person, the eSmart® ecoSystem gives you the flexibility to give customers a custom experience anytime, anywhere and from almost anything to boost your brand's customer loyalty and growth strategy.
Provide interactive engagements during and after your events, that create memories that your audiences can take with them and tell their friends and family about.
Increase audience engagement with entertaining and informative videos and links to information that makes your event "easy" to attend, all just a tap away.
Easily allow other brands to advertise and co-brand on both physical EP™ and digital experience, providing multiple additional revenue generating opportunities.
Including donation and fundraising options to your digital experience is a discreet way to let your guests support your event, cause or exhibit with a simple tap of their phone.
Being able to capture customer engagement data throughout the entire cycle, before, during and AFTER the event has NEVER been available before. With eSmart® we provide you with this business changing analytics so that you can leverage the lifetime value of your audience, increasing engagement, loyalty and revenue with ease.
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Co-Branding
Brand partnership is an effective way to build business, boost awareness and break into new markets. eSmart shelf provides you the unique ability to easily allow other brands to advertise through use of your eSmart® ecoSystem, thus providing additional opportunities for you to increase your overall revenue.
Data Analytics
Tapping into customers' behaviors and creating marketing strategies based on this understanding are key to increasing online and in-store sales. eSmart® Data Analytics is an extraordinary tool that will allow you to track and understand your customers’ behavior.
Increased credibility as a brand
Brand marketing is not just about putting your logo in as many places as possible, it is promoting your products in ways that highlight your overall brand. Custom Content provides you the opportunity to communicate your brand identity, values, and personality building a bridge between your products and your existing and potential customers.
Provide Instant Access to Deals & Discounts
Coupons will drive business to your organization. The key is to develop your coupon strategy so you know how that discount marketing strategy will either increase your long-term repeat business or increase your sales per customer. In today's digital world, offering discounts and coupons via eSmart® is one of the best ways to build your customer base.
Adding the eSmart® ecoSystem to your just about anything keeps customers informed, engaged and all around delighted with a simple tap of their smartphone.
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Adding the eSmart® ecoSystem to your retail location keeps customers informed, engaged and all around delighted with a simple tap of their smartphone.
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Discover streamlined workflows and personalized insights for pharmacies, pharmaceutical companies, insurers and brands to thrive in a future of efficiency and elevated patient satisfaction.
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Adding the eSmart® Rx ecoSystem to your pharmacy solution keeps your pharmacy patients adherent, Safe, Healthy and Connected® to tailored prescription information with a simple tap of their smartphone.
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Join the eSmart® ecoSystem and connect with customers like never before!
on a wearable or throughout your event space